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Green Overload: 5 Green Products We Don't Need More of

At TreeHugger, it seems every week there's a press release for a new line of reusable bags or organic body care.

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Fiji Water Faces Class Action Lawsuit for Greenwashing

Fiji, probably the least favorite in an already disliked industry, is the target of a class action lawsuit alleging the company has profited from greenwashing. Specifically, from greenwashing claims...

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A Spoof Video Fires Back at Chevron's Greenwashing

If you've seen the commercials that make up Chevron's new "We Agree" campaign, you might well be infuriated. Despite its refusal to take responsibility for dumping 16.8 million gallons of crude oil into

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Crocs to Pay $230,000 for False "Antimicrobial" Claims

Crocs, the Colorado-based company that makes the seemingly-ubiquitous bright-colored plastic shoes, has been caught in a lie. Crocs were said to be antimicrobial and, well, they're not.

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Environmental Activist Exposed As Undercover Agent and Expresses Remorse

For seven years Mark Stone was an important and serious environmental activist. According to the Guardian, he took part in every major protest in the UK from 2003 onwards and traveled abroad to demo's...

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In Defence of Hypocrisy - In Search of The Sustainable Double Standard

When I wrote a (consciously) hyperbolic headline about guest rooms as the enemy of sustainability, I was soon accused of hypocrisy. But I'm not alone. Whether it's the moneyless man being accused of...

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Are Walmart's Eco-Efforts Enough? Balancing Sustainability & Social...

Walmart has been in the sustainability spotlight over the last few years, both for implementing its own efficiency measures and for raising the bar for industry at large. Some view these initiatives...

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The Heretic is Environmental Theatre that Makes You Think Twice

At last, a play about the environment that isn't preaching to the converted and is bringing in the crowds. The Heretic at London's Royal Court Theatre is painfully witty in its intelligent look at...

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7 Major Companies to Drop Sustainable Forestry Initiative Label Due to...

The 'eco-certification' offered by the Sustainable Forestry Initiative, long known among TreeHuggers as a greenwashing outlet, will now be dropped by seven major companies, including Aetna, Allstate,...

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NY Times Says Green Sales Are Down, But Misses the Real Point

The New York Times has a story today about how the recession has caused consumers to stop buying green products, citing plummeting sales of mainstream brands' green products as a sign that "consumers'...

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Project Ocean Is "Retail Activism" at its Best

Here's a new catch-phrase: retail activism. It refers to stores that get involved with political issues to raise awareness, raise money and presumably sell stuff. A great example in London right now...

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Ask Pablo: Will a "Water-Saving" Hot Water Recirculation Pump Really Save Me...

Image credit: Shaylor, used under Creative Commons license. Dear Pablo: I am considering getting a hot water recirculation pump. They claim to save a lot of water and I am wondering if this makes up...

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Green Marketing Is Over. Let's Move On.

Joel Makower of GreenBiz has an interesting opinion piece on green marketing. He states, "There's plenty of hard work to do on the journey from here to sustainability. Dilly-dallying with...

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Is WWF Selling Out Endangered Forests to Corporations?

The World Wide Fund for Nature established the Global Forest and Trade Network 20 years ago to increase and ensure sustainability in the global timber trade. But it's doing almost the

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WWF Responds to Global Witness' "Pandering to the Loggers" Report

Global Witness released a report yesterday claiming that WWF's partnerships with logging companies, created to bring sustainability to the global timber industry, have instead had the opposite effect...

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WWF Encouraging Destructive Shrimp Farms?

It's true that shrimp farming has become so devastating to the environment that almost any standards created for the industry will be an improvement. But that doesn't mean they will be sustainable or...

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To Separate Green from Greenwash, Use Material Safety Data Sheets

These legally required forms are just about the best tool around for figuring out if a product is safe; Christine the Chemist explains how to read them.

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Underground House With Green Roof Approved in Protected Area Next to...

I love good design, but should having "exceptional quality and innovative nature of the design" give you a pass in sensitive areas?

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iPhone App Decodes Green Labels So You Know What's Really Eco-Friendly

The new Eco-Label iPhone app from Consumer Reports does the research for you, and tells you if a label is real or just greenwash.

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My Favourite Stories of 2011: January

From Martha Stewart to American Canned Beer, A month of rants

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